Essential Rhetoric Terms

Essential Rhetoric Terms

  • Assertion:  an opinion stated as a fact--the basis of all arguments. Assertions are always arguable.
  • Claim:  the main assertion of an argument; the point of an argument backed up by support.
  • Generalization:  a conclusion drawn from a number of particular examples; an assertion about a group or class. 
  • Assumption:  an unspoken opinion, perspective or belief taken for granted without proof.
  • Qualification:  to modify, restrict or limit.  A qualification of an assertion or claim means that you agree in part, or you wish to redefine or reshape the assertion.
  • Refutation:  the part of an argument in which the speaker anticipates objections to the points being raised and counters them.  To refute is to discredit or disprove an argument.
  • Counterargument:  a challenge to a position; an opposing argument.
  • Rebuttal:  giving evidence that refutes an opposing argument.
  • Hypothesis:  an unproved theory; a proposed explanation that needs to be tested.
  • Digression:  getting off the point of an argument; sometimes done intentionally.

Terms having to do with syntactical constructions/patterns

  • Syntax:  the order of words in a sentence; sentence structure.
  • Syntactical patterns:  the repetition of ordering of words in a sentence for effect.
  • Clause:  a group of words containing a subject and a verb.
Subordinate Clause:  a group of words containing a subject and a verb that          cannot stand alone as a sentence.
Complex Sentence:  sentence containing an independent clause and a subordinate clause.
Compound Sentence:  sentence containing two independent clauses
Parallelism:  a set of similarly structured words, phrases or clauses that appears in a sentence or paragraph.
Antithesis:  the juxtaposition (placing side by side) of opposing or contrasting words or ideas, in parallel structure.  "Place your virtues on a pedestal; put your vices under a rock."
Balanced (phrases, clauses, ideas):  two equal words, phrases, clauses or sentences.
Oxymoron:  juxtaposed words (words placed side by side) with seemingly opposite meanings.  "Jumbo shrimp"


Rhetorical terms having to do with meaning of words/author's purpose

Tone:  the author’s attitude, as determined by an analysis of his/her language.
Simile/Analogy:  a figurative (not literal) comparison using "like" or "as."
Metaphor/Extended metaphor:  a figurative comparison of two unlike objects.
Connotation:  the implied meaning of a word; a word's overtones of  meaning.
Imagery: language that appeals to the senses.
Apostrophe:  when nature is spoken to as if human.
Allusion:  an indirect reference to another text or body of knowledge (history, Bible, mythology, etc.).
Objective:  without personal bias or prejudice.
Subjective:  reflecting an individual's feelings, prejudice or bias.
Anecdote:  a brief narrative (story) within a text to get audience's attention and/or support a claim.
Euphemism:  an indirect expression of unpleasant information.
Appeal to authority:  referring to the words/actions of a person in authority as a means of supporting a claim.